by Sophie Bowman | Mar 21, 2024 | Copywriting, SMB
A solid creative brief can be the difference between success and failure. Whether you’re working on a marketing campaign, a social media strategy, or any other creative project, having a clear and concise creative brief is essential. At its core, a creative...
by Sophie Bowman | Feb 12, 2024 | Copywriting
The environment we surround ourselves with plays a pivotal role in the creative process. One often overlooked aspect is the air quality in our writing space. In this blog, we will delve into the benefits of creating a writing sanctuary that clears the air and fuels...
by Sophie Bowman | Jan 23, 2024 | Copywriting
How much you make as a copywriter is often decided based on your level of writing experience. I have over two decades of writing experience across nearly every industry for every medium, so I definitely have the tea when it comes to copywriter earnings. Allow me to go...
by Sophie Bowman | Jan 23, 2024 | ChatGBT, Copywriting
Words are the building blocks of persuasion and the architects of influence. As a senior copywriter with two decades of versatile copywriting experience, I’ve witnessed the evolution of ChatGBT. And now, I can foresee its downfall. Uh-Oh! I can easily...
